eCommerce
34X
ROAS on Meta Ads
Aircraft Part Manufacturer & Retailer
The same brand also hit 28X ROAS on Google Shopping and Search.
- Meta Catalog Ads
- Static Image Ads
- Video Ads
Programmatic Advertising · Boston, MA
Display · Native · Geofencing · Retargeting
Reach the right audiences across thousands of premium websites and apps with automated media buying — strategically planned, precisely targeted and measured.
Overview
Programmatic advertising uses automated, real-time bidding to buy ad placements across a massive network of websites, apps and publishers. Instead of buying placements one by one, you buy audiences.
That means your ads can follow specific people — by location, behavior, interests and demographics — across the open web, at efficient CPMs.
Programmatic works especially well alongside Google and Meta, extending reach, building awareness and recapturing visitors wherever they browse.
Capabilities
01
Banner placements across premium publisher inventory, targeted to your ideal customer.
02
Ads that match the look and feel of the content around them for higher engagement.
03
Target people within precise geographic boundaries — neighborhoods, events, competitor locations.
04
Demographic, behavioral, contextual and first-party data audiences.
05
Stay in front of site visitors across the web until they are ready to convert.
06
Campaign planning and ad creative sized and built for every placement.
Included
Why independent
01
No sales reps, no account managers, no junior media buyers. The person on the call is the person in your account.
02
I deliberately keep my roster to 10–15 businesses so every account gets real attention every week.
03
Transparent monthly pricing, no minimum ad spend and month-to-month agreements. You stay because it works.
The process
01
We review your business, goals, margins, current accounts and tracking.
02
A channel plan, budget allocation and measurement framework built for your goals.
03
Campaigns, audiences, creative and conversion tracking built and launched properly.
04
Ongoing bid, budget, keyword, audience and creative optimization — every week.
05
Clear reporting on the numbers that matter: leads, revenue, cost and ROAS.
Case studies
eCommerce
34X
ROAS on Meta Ads
The same brand also hit 28X ROAS on Google Shopping and Search.
eCommerce
28X
ROAS on Google Ads
eCommerce
16X
ROAS
FAQ
Programmatic accesses inventory across many ad exchanges, not just the Google network, with more targeting and data options.
It can be, especially for local geofencing and retargeting. We will discuss whether it fits your goals on a strategy call.
With conversion tracking, site visit attribution and reporting on reach, frequency, engagement and conversions.
Direct access to your advertising expert
Pick a time that works for you. We will talk through your goals, your current campaigns, and where the biggest opportunities are.