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Tim Weydt Digital Advertising

Cannabis Google Ads

Google Ads for Dispensaries & Cannabis Brands

Search · Performance Max · Local

Compliant Google Ads campaigns that capture high-intent dispensary searches and send verified 21+ shoppers to your menu.

Top Meta Ads ROAS
92X
Top Google Ads ROAS
45X
Cannabis case studies
50+
Verified audiences
21+

Overview

Capture shoppers searching for a dispensary near them

Every day, adults search for dispensaries, deals and products near them. Google Ads can put your store at the top of those results — if campaigns are built to stay within policy.

I build search and Performance Max campaigns around compliant messaging and landing pages, hyperlocal targeting, and conversion tracking tied to online orders and store visits.

Capabilities

Cannabis Google Ads capabilities

01

Compliant search campaigns

Keyword and ad copy strategy that captures dispensary intent while respecting policy.

02

Performance Max

PMax and display placements — including low CPMs at strong ROAS.

03

Hyperlocal targeting

Geo-targeting around each location in legal markets only.

04

Menu & order tracking

Conversion tracking connected to online menus, orders and email signups.

05

Multi-location structure

Scalable account structures for chains and MSOs.

06

Landing page guidance

Age-gated, compliant landing pages that convert.

Included

What is included

  • Compliance review
  • Campaign build
  • Keyword research
  • Ad copywriting
  • Conversion tracking
  • Location targeting
  • Ongoing optimization
  • Monthly reporting

Why independent

Why dispensaries work with me

01

Compliance first

Campaigns built around platform policies and state regulations to protect your ad accounts and licenses.

02

Proven in cannabis

Dispensaries, delivery services, MSOs, brands and B2B companies across the U.S. and Canada.

03

Direct access

You work directly with the person managing your campaigns — no sales reps or junior media buyers.

The process

How we work together

  1. 01

    Discover

    We review your business, goals, margins, current accounts and tracking.

  2. 02

    Strategize

    A channel plan, budget allocation and measurement framework built for your goals.

  3. 03

    Launch

    Campaigns, audiences, creative and conversion tracking built and launched properly.

  4. 04

    Optimize

    Ongoing bid, budget, keyword, audience and creative optimization — every week.

  5. 05

    Report

    Clear reporting on the numbers that matter: leads, revenue, cost and ROAS.

Case studies

Results from real campaigns

View all case studies

Dispensaries

45X

ROAS

Illinois Multi-Store Dispensary Chain

  • Google Ads

Dispensaries

22X

ROAS

Illinois Multi-Store Dispensary Chain

  • Google Ads

Dispensaries

15.2X

ROAS

New Jersey Dispensary

  • Google Ads

Dispensaries

14.6X

ROAS

Massachusetts 2-Location Dispensary

  • Google Search Ads
  • Performance Max

Dispensaries

14.6X

ROAS

Massachusetts North Shore Dispensary

  • Google Search Ads
  • Performance Max

Dispensaries

14.5X

ROAS

East Coast 12+ Location Dispensary MSO

  • Google Ads

FAQ

Frequently asked questions

Can dispensaries actually advertise on Google and Meta?

Yes, within strict limits. Campaigns must avoid prohibited content and claims, and targeting must respect age and location rules. The strategy is built around those policies from day one.

Will my ad account get banned?

No one can guarantee platform decisions, but a compliance-first approach to messaging, landing pages and targeting dramatically reduces risk.

Do you work with MSOs and multi-location dispensaries?

Yes — from single-location dispensaries to MSOs with 20+ locations.

Is there a minimum spend or long-term contract?

No minimum ad spend and agreements are month-to-month.

Direct access to your advertising expert

Book a free dispensary strategy call

Pick a time that works for you. We will talk through your goals, your current campaigns, and where the biggest opportunities are.

  • A 30-minute call directly with Tim — no sales reps
  • An honest review of your current advertising
  • Clear next steps, whether or not we work together

Prefer email?

Email Tim

tim@bostonadvertisingexpert.com